Interested to learn about Masumi's sake ?

Keith Norum is a brand ambassador.

Keith will provide an overview of the four products known as the flagships. During the video he will go into detail about the new look for the Masumi brand, as well as new flavour profiles based on the versions of the Masumi Number Seven Yeast, in the video. Each product has its own personality, but they all share the balanced, food-friendly personality that has made Masumi famous.

Miyasaka Brewing Company.

Masumi Sake is a renowned brand of premium Japanese sake made by the Miyasaka family in Suwa, Nagano, Japan. Miyasaka Brewing Company has been producing sake for over 350 years, and its Masumi brand has become one of the most respected names in the industry.

In addition to its many domestic and international awards for highest quality, Masumi is famous for the excellent “Number Seven” yeast variety that was discovered at the brewery over 70 years ago, and which remains the most commonly used sake yeast in the world. Masumi No. 7 yeast is known for its ability to produce sake with delicate floral and fruity aromas, and a smooth, well-rounded taste.

The Miyasaka family served as samurai to the lords of the Suwa area. However, following years of strife between the Suwa clan and warlords Takeda Shingen and Oda Nobunaga during the Warring States period (16th century), the family gave up its swords and turned to sake making.

The brewery was firmly established by 1662 and had drawn the praise of several historical figures. Matsudaira Tadateru, sixth son of the first Tokugawa Shogun and part-time resident of Suwa, was so fond of it that he always kept it by his side. And Otaka Gengo, one of Japan’s famous 47 ronin warriors, praised its smooth taste. The family still has several items from these men, such as a lacquer sake cup from Matsudaira and an embossed seal box from Otaka.

Masumi Yuzushu 300ml
Masumi Sparkling Origarami 375ml
Masumi SHIRO (White) 白妙 Junmai Ginjo 720ml
Masumi KAYA Brown 茅色 Junmai 300ml

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