Niigata. A region of skiing and sake.


Photo by: © Alex Lange

More information on skiing in Niigata

There are several reasons why Niigata's sake is so highly regarded:


Photo by:
 © Niigata Meijo Co., Ltd.

Abundant Water Resources:

Niigata is blessed with an abundance of pristine water sources, including underground springs and snowmelt from the nearby mountains. The quality of water used in sake production is crucial, as it greatly influences the final taste and character of the sake. The soft and pure water of Niigata is well-suited for making sake.


Photo by: © Niigata Meijo Co., Ltd.

High-Quality Rice:

Sake production relies heavily on the quality of rice used. Niigata is an ideal location for cultivating top-grade sake rice, such as the famous Yamada Nishiki variety. The prefecture's climate and soil conditions provide the optimal environment for growing rice with the necessary characteristics for making premium sake.


Photo by: © Niigata Meijo Co., Ltd.

Cold Winters:

Niigata experiences cold winters due to its proximity to the Sea of Japan and the surrounding mountains. The cold climate is beneficial for sake production as it helps maintain a stable and low fermentation temperature during the brewing process. This slow and steady fermentation contributes to the development of complex flavours in the sake.


Photo by: © Niigata Meijo Co., Ltd.

Traditional Craftsmanship:

Sake brewing in Niigata has a long and rich history, dating back centuries. Many breweries in the region have been refining their techniques and passing down their knowledge from generation to generation. This commitment to traditional craftsmanship, combined with modern innovations, results in exceptional sake that respects the region's heritage.


Photo by: © Niigata Meijo Co., Ltd.

Regional Expertise:

The sake producers in Niigata are dedicated to their craft and are highly skilled in all aspects of sake production. From rice cultivation and polishing to fermentation and aging, the expertise of the brewers in Niigata plays a significant role in the quality and consistency of the sake they produce.


Photo by: © Niigata Meijo Co., Ltd.

Diversity of Styles:

Niigata sake offers a wide range of flavour profiles and styles, from delicate and floral to bold and robust.This diversity caters to different preferences, making Niigata sake appealing to a broad audience of sake enthusiasts.

Niigata Sake Festivals:


Photo by: © Japan National Tourism Organization.

Niigata hosts several sake festivals throughout the year, attracting both locals and visitors. These events provide an opportunity for people to taste a variety of Niigata sake, learn about the brewing process, and appreciate the unique characteristics of the region's sake. Overall, the combination of natural resources, skilled craftsmanship, and a deep-rooted sake-making tradition makes Niigata a powerhouse for premium sake production in Japan. If you are a sake enthusiast, exploring the sake of Niigata is a delightful journey into the world of top-tier Japanese sake.

Niigata Meijo 'Yuyu' Umeshu 500ml
Niigata Meijo Biroku Chojazakari Daiginjo 180ml
Niigata Meijo Biroku Chojazakari Daiginjo 720ml

Some snapshots of Niigata:









Further explore our Niigata Meijo Sake's

Niigata Meijo Koshino Kanchubai Noujun Umakuchi 300ml
Niigata Meijo Koshino Kanchubai Junmai Ginjo Cup 200ml
Niigata Meijo Junmai Ginjo Medaka no Yado 300ml



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